Creating competitive advantage through intelligence
Hanwha Techwin Europe and Facit Data Systems have developed video intelligence solutions which assist retailers, from small
convenience stores to superstores, to increase sales, improve productivity and enhance the customer experience.
At a time when competition has never been fiercer within the retail sector, knowledge of customer in-store behaviour is crucial to capitalise on every sales opportunity.
The Wisenet Heatmap and People Counting cameras, which provide reliable, accurate, real-time information about customer in-store behaviour, benefit from the very latest video surveillance technology, much of which is unique to Hanwha Techwin.
They are supplied with pre-loaded Facit analytics applications to minimise installation time and ensuring the delivery of seamless, easy to configure solutions which are ready to be put to work straight out of the box.
The Wisenet PNF-9010R/FHM Heatmap cameras captures data which highlights hotspots within a store to indicate customer buying patterns, including dwell times.
Capturing superb images, the 12 megapixel 360° Fisheye camera has on-board dewarping, enabling a variety of alternative viewing modes, including single panorama, double panorama and quad views.
The Wisenet XND-6080/FPC bi-directional People Counting camera offer retailers the opportunity to measure store efficiency between footfall and actual sales, as well as identify the busiest days, times and seasons, helping manage peaks and troughs of customer flow at checkouts.
The 2 megapixel XND-6080/FPC is part of the Wisenet X camera series which features the World’s best Wide Dynamic Range (WDR) and the World’s best motorised varifocal Low Light lens.
The powerful proprietary chipset allows the Wisenet X series to meet the requirements of any retail environment regardless of the lighting conditions, from bursts of bright sunlight, to almost total darkness without the need for IR LEDs or supplementary lighting.
Intelligence software delivering live reporting
Facit’s retail analytics reporting software combines multiple performance factors to give retailers a clear indication about where to focus their sales efforts. Retailers can observe, capture and track multiple sales factors and identify which factor has priority, such as:
- Visitor Breakdown
- Customer Dwell Time
- Customer Pattern
- Queue Waiting Time
Integration with Wisenet SSM
Wisenet SSM is Hanwha Techwin’s powerful video management software which facilitates live monitoring, recording, playback and event based monitoring of video.
It also supports integration with third party systems such as intruder alarms, fire detection, access control and specialist analytics solutions, to offer a fully integrated security system.
The Wisenet Heatmap and People Counting cameras are fully supported by Hanwha Techwin’s comprehensive range of video recorders.
They have also been integrated with Wisenet SSM and Facit’s intelligence software to enable real-time generation of analytical customised reports. Facit’s solutions are design to be scalable so they work with all sizes of retail video surveillance network.
INTEGRATION WITH WISENET CAMERAS